# GEO and AI Search Guides

> Practical, evidence-led guides to GEO, AI citations, and the search foundations beneath them.

- [Generative Engine Optimization: a practical guide to GEO](https://thecitedclub.com/guides/generative-engine-optimization.md): A practical guide to GEO: how AI systems find, verify, cite, and recommend companies, and how to build a search-and-answer program that compounds. Published 2026-08-29; updated 2026-08-30.
- [How to get cited by ChatGPT: a practical guide](https://thecitedclub.com/guides/how-to-get-cited-by-chatgpt.md): Learn how ChatGPT discovers and cites business websites, which technical and content signals matter, what does not work, and how to build a 30-day plan. Published 2026-08-29; updated 2026-08-29.
- [GEO vs SEO: what changes and how to budget](https://thecitedclub.com/guides/geo-vs-seo.md): A practical comparison of GEO and SEO: shared foundations, different measurements, budget choices, and an operating model for visibility in search and AI answers. Published 2026-08-29; updated 2026-08-29.

Each guide includes accountable authorship, visible update dates, a direct summary, supporting sources, and links to related research and services.

- [Original research](https://thecitedclub.com/research.md)
- [GEO and AI Search Growth Services](https://thecitedclub.com/services.md)
- [Free AI Visibility Audit](https://thecitedclub.com/audit.md)